#GoodKarma #Brands

Brands and Customers... it is all about the relationship, just like in business.

Hey @steveplunkett, we love your sweetness. This gif is for you. #BonLovesOreo pic.twitter.com/sFOYFp6Qn2

— Cinnabon (@Cinnabon) April 28, 2016

Related articles

• The Miseducation of A Brand (passionsquared.net)
• There's a Problem With Brand Identity: What Marketers Really Think About Brand Experience [Infographic] (hubspot.com)
• Choose Your Brand: If Not Now, When Will You? [VIDEO] (paraduxmedia.com)
• Branding 101 For Authors: What you Need to Know (badredheadmedia.com)
• What Is Strategic Brand Narrative? (edaccessible.com)
• Brand's identity crisis (andrejdrapal.com)
• Successful Brand Iconography (proformablog.com)
• Author Brands: Which Type of Influencer Are You? (carlywatters.com)
• If Famous Logos Honestly Reflected The Brands They Represented (theultralinx.com)
• Have Your Tired Marketing Efforts Caused Brand Blindness? (kaleidico.com)

Schema for Retail: Enabling Rich Snippets for Products #SEO #guano

SEO Guano

If you're a merchant, you can give Google detailed product information that we can use to display rich snippets (for example, price, availability, and review ratings) right on our search results pages.

Using markup to enable rich snippets lets you:

• Attract potential buyers while they are searching for items to buy on Google.
• Control your product information. You can maintain the accuracy and freshness of your product information, so your customers find the relevant, current items they're looking for.

Rich Snippets/JSON-LD Schema for Products - https://developers.google.com/structured-data/rich-snippets/products#about_product_offers

Related articles

• Google: We Don't Want To Clutter The Search Results With Too Many Rich Snippets (seroundtable.com)
• Google Is Changing Where Ads Appear In Google Search (techsupportalert.com)
• How to Get 30% More Clicks with Rich Snippets (getresponse.com)
• How voice search is going to change the nature of SEO (business.yell.com)
• How to Control Rich Snippets on Social Media (convinceandconvert.com)
• Google's Accelerated Mobile Pages are Live in Search Results Now (xda-developers.com)

Trigger a Google Now Card via Email

Google Now relies on structured data compatible with schema.org in emails to work. This lets Google understand the fields in your email and construct a Google Now card with the relevant information for the recipient. Only some card types are supported by Google Now.

Schemas in Gmail support both JSON-LD and Microdata and you can use either of them to markup an email. There are two ways of adding semantic markup to your email - you can author the markup yourself or use the Markup Helper to get you started by adding markup to an existing email.

Tutorial: https://developers.google.com/schemas/tutorials/google-now-cards#create_an_email

Related articles

• Google Officially Adds JSON-LD Support For Reviews & Products Structured Data Markup (seroundtable.com)
• Google Launches "Gmailify" - A Way To Use Gmail's Best Features With Non-Gmail Accounts (techcrunch.com)
• How to Get 30% More Clicks with Rich Snippets (getresponse.com)
• How to Use Open Graph Tags for More Traffic (getresponse.com)
• Google Gmailify, A New Service That Provides Gmail Features to Non-Gmail Email Accounts (laughingsquid.com)
• Gmailify Gives Your Yahoo or Outlook Email Accounts Access to Gmail's Features (lifehacker.com)
• 'Gmailify' your inbox: Google offers services to users without Gmail address (ctvnews.ca)
• You Can Now Make All All Your Email Accounts Look Like Gmail (time.com)
• Gmailify adds Gmail's spam filtering, inbox organization, Google Now cards to third-party email accounts (9to5google.com)
• Google Unveils "Gmailify" Offering Gmail To Non-Gmail Accounts (Video) (canadajournal.net)

How To Start A Startup in 30 Minutes: #CarCyberProofing - Car Cyber Proofing - Startup I...

How To Start A Startup in 30 Minutes: #CarCyberProofing - Car Cyber Proofing - Startup I...: #CarCyberProofing - Car Cyber Proofing - 3 point domain grab. Forward Domains somewhere useful. Document as much as you can about the...

Related articles

• Uber Hires Jeep Hackers to Improve Automobile Security (eweek.com)
• ESCAR USA Thoughts and the ROI of Investing in Cybersecurity (digitalbond.com)
• Researcher hacks medical devices and the whole hospital with ease (opensourcesinfo.org)
• Worlds Collide: Hot Rodders and Hackers (hackaday.com)
• 2016: The Year of Spying Microwaves and Hijacked Cars (avast.com)
• GM Makes Friends with Car Hackers (ifixit.org)
• `Does Vulnerability Testing Expose All Attack Vectors ? (deepdotweb.com)

FREEDOM FROM FACEBOOK

Once Upon a Time.. 

I applied to the Federal Bureau of Investigation.

At the time I didn't know what kind of work i would be doing as a hacker or "special agent". I didnt want to put any of my family members in danger so i used my Disc Jockey identity as my "psuedonym". 

pseu·do·nym

ˈso͞odnim/

noun

1. a fictitious name, especially one used by an author.

   synonyms:

   pen name, nom de plume, assumed name, false name, alias,professional name, sobriquet, stage name, nom de guerre "Geisel was best known by the pseudonym 'Dr. Seuss'"

(Hint: Any Facebook employees should read up on this simple concept to date i have used this word in 23 emails with Facebook and got tired of them not reading emails. Basically just wasting my time. Which is really what bored people do now, instead of visiting people, reading books or looking for real human interaction. This excessive online socialization has destroyed lives, families, relationships and made life more impersonal.)

Many people actually knew Steve Plunkett only as "Paisley"

So most of my online identity was under the name "djpaisley" or "Paisley Amoeba".

The first social network I used this name on was AOL in 1993 and was very successful in tracking down pedophiles in AOL chat rooms and saved several children from death and exploitation. AOL later bought Netscape and this identity was used again as an editor for DMOZ or the Open Directory Project.

Don Lemon of CNN was an online friend of Paisley and he freaked out when we met in person and probably still knows me as Paisley, not Steve Plunkett.

After AOL there was IRC, (Internet Relay Chat), Friendster, Friendzy and MySpace. At the same time i became interested in Search Engine Optimization and Online Reputation Management. As part of my job at an ISP and Web Development firm in 1995.  I would make sure no one could find out anything about "Steve Plunkett" online by using this online identity. (This is called ORM - Online Reputation Management. Now I have been doing this as a day job since about 2003 and most recently for a political candidate)

I interacted with many people famous and infamous as paisley online and have made great friendships with people i admire greatly. (name dropping omitted) 

Many were on MySpace that transferred mostly to Twitter when i got a beta invite in March of 2007. Since then Twitter has been the way i connect and communicate with the world, not text... today... http://twitter.com/djpaisley is a Bot.. an #AI i created so people could request music.. i still use it today when i want to communicate with those people that i don't really want to bring into my workplace.. tweeting to @luciferonFox even though it is a successful television show isnt "work friendly" or tweeting with tcast members from the television show The Magicians about things that aren't work conversation. That is what @StevePlunkett is for.. work conversations.. with the world.. about food.. see #NomNomNom or maybe an experimental focus and cognition formula #NZT51x inspired by the Movie and Television show Limitless.

to be continued...